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Beyond Selling SaaS - 6 Ways to Make Money as a Developer

Forget the typical SaaS headaches—managing payment gateways, user sign-ups, and endless password reset requests. It's 2024, and you no longer need to deal with that tedious overhead. A growing number of platforms empower you to package your code, workflows, APIs, and even no-code solutions into products that customers can readily purchase—all without you ever handling their payment details or building a user authentication system. You focus on creating and maintaining the solution; these platforms handle subscriptions, registrations, and payouts.

For business owners and platform builders with limited time, this is a game-changer. Instead of doing everything yourself, you can leverage these platforms to quickly monetize your solutions and expertise.

Let's dive into the key categories, highlighting why each should matter to you, so you can step away from being a middleman in your own business and start getting compensated for your core strength: developing valuable solutions.

Disclaimer:

The platforms and marketplaces mentioned throughout this text are provided as examples to illustrate the possibilities that exist today. They are intended to give you a glimpse of the potential for monetizing your skills and solutions without the need to build everything from the ground up. These examples should not be taken as specific endorsements or recommendations to use one platform over another. Before making any commitments or investments, it's crucial to c*onduct thorough independent research and due diligence.*

It's important to understand that while these platforms can significantly reduce the technical overhead typically associated with starting a SaaS business, success still requires a strong foundation in core business principles. This includes, but is not limited to, market research, understanding your target audience, competitive analysis, developing a compelling value proposition, and implementing effective marketing strategies.

There is no such thing as a free lunch

Furthermore, remember that these platforms are businesses themselves and need to generate revenue. Be sure to carefully review their fee structures, which can vary significantly. Some platforms may charge per user, per transaction, per API call, or take a percentage of your sales. It's essential to factor these costs into your pricing and business model to ensure profitability. The specific terms and conditions, including pricing, can be found in each platform's developer documentation. Before diving in, it's wise to take a closer look at these details to avoid any surprises down the line.

That said, let's dive in.

1. Source Code & Template Marketplaces

You might have valuable code, themes, or UI templates gathering dust. Instead of letting them languish, upload them to a marketplace with a built-in audience. These platforms handle marketing, billing, and product delivery. You simply upload your work and collect your earnings. For busy entrepreneurs, this is a fast way to generate revenue from existing assets.

Examples:

ThemeForest: Ideal for front-end templates, WordPress themes, and design assets. Envato's payment system handles transactions, depositing your share directly into your account.

CodeCanyon: Similar to ThemeForest, but focused on plugins and code snippets. Post your scripts, track sales, and let them manage the administrative complexities.

2. API Marketplaces

If you've built a specialized tool—like a sentiment analysis engine, image recognition model, or data enrichment pipeline—transform it into an API without the burden of user authentication or payment tiers. Publish your code, set your pricing, and let the platform manage the rest. For platform owners, this is a quick way to add valuable features without extensive development.

Examples:

RapidAPI: Publish your API endpoints, define your pricing model (per call, subscription-based), and RapidAPI handles key management, subscription processing, and billing.

3. Automation & Web Scraping Stores

If you excel at building automations, scrapers, or bots, you don't need to build your own infrastructure and payment systems. List your workflows on a platform dedicated to these tasks. Customers execute and pay for them directly on the platform, and you receive your share. For businesses, this provides access to powerful automation tools without needing in-house developers.

Apify Store: Publish your scrapers, crawlers, or data extraction tools. Customers pay Apify, and Apify compensates you. Scaling, billing, and user management are all taken care of.

Read more in my Blog

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