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Deepika Rallapalli
Deepika Rallapalli

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Artificial Intelligence is looming the Marketing trends

Artificial Intelligence is looming the Marketing trends

https://medium.com/@deepikarallapalli/artificial-intelligence-looming-into-marketing-9dffeaad6883

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techypops profile image
Techypops

Thank you for the information. Definitely predictive analytics in marketing, powered by artificial intelligence, is an interesting and innovative approach. It allows businesses to anticipate customer behavior and tailor their strategies for better engagement. However, as you mentioned, it can sometimes feel intrusive, like in your case with the matrimony site. While machine learning helps refine customer segmentation, there’s always the concern that it could lead to aggressive marketing tactics. Finding the balance between offering value and not overwhelming customers will be key to ensuring AI-driven automation enhances, rather than hinders, the customer experience.

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Deepika Rallapalli

Thank You. Readers for your acknowledgment about the post.

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