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Julie Yakunich for Leading EDJE

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Evidence-Based Management: How Agile Forecasting and EBM Lead to Better Outcomes

Evidence-Based Management (EBM) is a framework that helps organizations make better decisions by using empirical data to evaluate and improve performance. Created by the creators of Scrum, it pairs perfectly with Scrum and focuses on measuring value delivery through Key Value Areas such as Current Value, Time-to-Market, and Unrealized Value. By ensuring decisions are grounded in evidence rather than assumptions, EBM supports continuous inspection and adaptation, enabling teams to deliver measurable outcomes aligned with business goals.

EBM ties into Agile Forecasting by providing a framework for using empirical data to guide decision-making, measure progress, and forecast outcomes. EBM focuses on outcomes and the evidence of value delivered, making it a natural complement to Agile Forecasting, which uses data and probabilistic methods to predict future performance.


How Agile Forecasting Aligns with EBM

1. Focusing on Value Delivery

EBM emphasizes maximizing value delivery rather than focusing solely on outputs. Agile Forecasting aligns with this by helping teams predict when and how much value they can deliver based on historical data and flow metrics. For instance:

  • Throughput Forecasting: Estimates how many high-value features will be delivered by a target date.
  • Monte Carlo Simulations: Predicts the likelihood of delivering a prioritized set of features within specific timeframes, ensuring work aligns with business goals.

2. Data-Driven Decision-Making

EBM relies on empirical evidence (e.g., Key Value Areas like Current Value, Time-to-Market, and Unrealized Value) to make informed decisions. Similarly, Agile Forecasting uses historical data (e.g., throughput, cycle time) to make predictions. This shared reliance on data ensures:

  • Prioritization of High-Value Work: Teams focus on maximizing Current Value by delivering features faster to meet customer needs.
  • Estimating Time-to-Market: Forecasting helps stakeholders understand delivery timelines for specific features or product increments.

3. Continuous Improvement Through Metrics

Both EBM and Agile Forecasting depend on continuous measurement and feedback loops to improve processes and outcomes. For example:

  • Agile Forecasting: Uses metrics like cycle time, WIP, and throughput to refine predictions over time.
  • EBM: Incorporates these metrics into broader Key Value Areas to evaluate how process improvements impact business outcomes, such as reducing delays (Time-to-Market) or increasing stakeholder satisfaction (Current Value).

4. Risk Management

In EBM, understanding risks is crucial for managing Unrealized Value (the gap between potential and actual value delivered). Agile Forecasting supports risk management by:

  • Providing Probabilistic Forecasts: Shows the likelihood of meeting specific delivery targets, enabling teams to plan for variability.
  • Highlighting Bottlenecks: Flow metrics help identify areas where delays could jeopardize value delivery, allowing teams to mitigate risks proactively.

5. Transparency and Stakeholder Confidence

EBM encourages transparency by using metrics to communicate progress and value delivery. Agile Forecasting supports this by:

  • Offering Clear, Data-Driven Forecasts: Stakeholders can trust data-backed predictions.
  • Demonstrating Probabilities and Scenarios: For example, "There’s an 85% chance of delivering 15 features by the end of the quarter," which helps manage expectations effectively.

Benefits of Combining EBM and Agile Forecasting

By combining EBM’s focus on delivering measurable value with Agile Forecasting’s probabilistic methods, organizations can:

  • Improve Predictability: Maintain flexibility while providing reliable forecasts.
  • Align Team Efforts with Strategic Goals: Ensure that work prioritization supports broader business objectives.
  • Leverage Real-World Data: Use empirical evidence to guide decision-making and deliver incremental value.

Together, these practices create a virtuous cycle of data-driven improvement, ensuring teams deliver the right value at the right time.

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