Perplexity AI has introduced a powerful tool known as the Deep Research feature, which allows users to perform extensive research quickly. It utilizes advanced AI algorithms to sift through vast amounts of data to deliver detailed responses that would typically require hours of manual research. This tool is currently free to use, providing access to comprehensive answers across various domains including finance, marketing, and product research.
Perplexity AI’s Deep Research Tool
Deep Research stands out for its ability to handle expert-level queries, scoring 21.1% on “Humanity’s Last Exam,” outperforming several other models. Users with free accounts can submit up to five queries per day, while Pro users can submit 500 queries daily. This feature was designed to streamline the research process, transforming workflows across various industries.
To use Deep Research, users must visit the Perplexity AI website and select “Deep Research” from the mode options in the search box. This allows for efficient generation of in-depth research reports on any topic.
AI-Driven Search Capabilities
Perplexity’s Deep Research tool performs dozens of searches, reads hundreds of sources, and reasons through the material to autonomously deliver comprehensive reports. This capability is similar to offerings from other AI tools like ChatGPT and Google Gemini but is accessible for free users with a limited number of responses each day.
Image courtesy of The Verge
The introduction of this tool comes as Perplexity AI navigates legal challenges, including a lawsuit from News Corp subsidiaries alleging unauthorized use of copyrighted material. In response, the company is exploring revenue-sharing agreements with media outlets to compensate publishers when their content is cited in AI-generated answers.
Competitive Landscape and Future Outlook
Perplexity AI has gained significant traction in the tech industry since its founding in 2022 and has secured substantial investments, including a 500 million funding round that elevated its valuation to 9 billion. As it continues to grow, it aims to maintain a balance between innovation and respect for intellectual property rights.
The Deep Research tool is part of a broader strategy to enhance the efficiency and depth of information retrieval. Perplexity operates on a freemium model, offering free and paid enterprise versions that leverage advanced language models, including GPT-3.5 and GPT-4. This positions Perplexity as a leader in AI-powered search technologies, catering to a market that increasingly demands rapid and reliable information.
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