Using YouTube as a Marketing & Promotion Channel

Episode Summary

Thinking about using YouTube for marketing, promotion and audience growth? Our panel talks about our experiences using this channel and what we'd recommend for people considering adding this channel into the mix for their business.

Panelists

• Marg Reffell
• Reuven Lerner
• Erik Dietrich
• Kai Davis

Panel Picks

Each episode, the panel (and guest) share their picks: a book, app, service, resource, or something else that they're enjoying and recommend you check out:

• Fathom Analytics - an alternative to Google Analytics for people who don't need all the complexity (Reuven)
• YouTube for Bosses - Course by Sunny Lenarduzzi (Marg)
• Sunny Lenarduzzi YouTube Channel (Marg)
• Cathrin Manning YouTube Channel (Marg)
• TubeBuddy - browser plugin to help you optimize your videos as you upload them (Erik)
• DaedTech's YouTube channel (Erik)
• Plutora's YouTube channel about software delivery (Erik)
• Descript - high-quality AI-powered transcripts (Kai)

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